Ep 260: How to create that perfect product or service offering.

You want to create products or services that sell & people love, right? Today I'm talking you through how to create that perfect offer.

First of all...I do have to share that even though I titled this about creating the "perfect" offer.

Well, bad news: there is no perfect offer.

There is only the one that is best for RIGHT NOW.

You are in a season of life...you are in a certain stage of your business...and nothing will be perfect.

I know, I know, you don't want to put anything out there unless it's perfect.

But let me tell you this after running my own businesses for almost 25 years and working with 100's of new business owners: NO OFFER WILL BE PERFECT.

Your goal right now is to figure out what will be good enough for RIGHT NOW.
I take you through 3 steps in this episode and hope you will take them to heart.

Here's the 3 criteria:
1. What is in my soul to offer RIGHT NOW?
2. What do your people actually want to pay money for?

3. What will make money right now?

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